Gordons Jewellery

By Agus Rahman


Jewellery is said to be the most exciting and enthralling gift a woman might ever get. Majority of the woman population wear different and special type of jewelry only to add an extra oomph to their personality. It has been seen that lady have the passion of collecting all and every type of jewellery prevailing in the market. Sensing this passion or rather say obsession made Morris Gordon open the jewellery shop naming Gordons Jewelry in 1916.

Preliminary this shop was opened in the partnership however , after the end of World War 1 he took over a whole shop and converted it into a family business. Seeing the super success of this shop he opened a new shop in Beaumont 1934 and in subsequent years he comprehensively spread the web of Gordon jewelry all over. From 1936 to 1950 he almost opened six stores in different states taking Gordon jewelry worldwide. And in no time he became the proud owner of nearly 300 stores making his wealth to 315, 000, 000 which brought him in the list of famous jewellery shop owners.

In 1961 company went to become public and within 8 years they took over the Houston�s top rated company Star Engraving Company. This carry over led to the net increase of $1 million in the sales and this was further increased to $10 millions in the span of 3 years.

Gordon�s jewelry was very trendy for its patterns and crafting. Many people also said that they are the people who infuse life in to the dead jewelry and make it more expressible. Once tasting the success in jewellery they moved onto they graduated to next level and started producing watches and non-jewelry products.

This produced them pioneer of the jewellery and they conquered that height which was not even in the vicinity of several. Apart from designing and selling jewellery they also started giving management training to the new people for that reason that new talent pops up in the market.

This factor took them to the pinnacle height as at that time each single person studying in jewellery design wished to do training in Gordon�s office. This action as well boosted the sales of their jewellery as new design introduced by them simply took the jewellery market with the stride. And after therefore a lot of years still Morris Gordon is remembered for its revolution he brought in the jewelry arena.




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1 Response to "Gordons Jewellery"

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